We don’t have to tell you that dating today is nothing like it was for our parents. Texting, dating apps, and DMs have forever changed the game and we think it’s safe to say that we are all having to adapt rather quickly. As we’re learning new skills in this arena every day it can sometimes be overwhelming and we may be tempted to push the whole thing away. No more apps, no more texting, no more dating, just no. 

But there are ways to reduce your communication stress and stay in the dating game long enough to meet someone who peaks your interest.

And that is why our word of the week is PROCESS.

When we look at dating as a process and not something that happens by happenstance, we can better chart our path. 

Our guest today, Erika Ettin, did that herself many years ago and now she does it for thousands of fans, listeners, followers, and clients.

ERIKA ETTIN (2:05)

Erika Ettin is the Founder of A Little Nudge, a consulting company that helps people navigate the world of online dating.  A Little Nudge has been featured in media around the country, including The New York Times, The Washington Post, NPR, CBS, and Ask Men.

She is also the author of the book Love at First Site and the co-host of the dating podcast So, We Met Online…

LAY DOWN SOME MESSAGE BAIT (7:40)

Like Damona’s 3 C’s, Erika has some guidelines to the photos in your dating profile, starting with, only post 5:

• A nice clear shot of your face
• A full body
• You doing something interesting (message bait)
• 2 other pictures of you in your element

Erika breaks down the idea of message bait, “basically someone can ask you a question about it. They feel brilliant because they have asked you a relevant question, but really you are the brilliant one, because you planted it!”

ONLY ONE FIRST IMPRESSION (13:31)

Text speak is when you abbreviate words and phrases in text like HBU, WBU, U. “When somebody uses text speak, it automatically makes the conversation more casual and more casual for more people means it might veer into the sexual.”

Erika says that you only get one first impression, so write in a way that represents your intelligence. 

WHAT TO SAY IN A FIRST MESSAGE (20:13)

Erika offers some scripts to make your first message cute and stress free:

• You can definitely have the window seat as long as we’re going somewhere amazing. I’m thinking Hawaii.
• Where is the best Pad Thai in the city? Asking for… me.
• Curly fries or waffle fries?
• How did you get into country music? Do you own the boots too?

She explains that it’s as simple as picking up on something in your matches profile and then adding a little humor. 

Damona shares her first message approach – a comment + a question.

CONVERT MATCHES TO DATES (30:24)

Many daters complain that staying in the app once a connection is made is a pain, but Erika says it’s the key to high match to date conversion rates. Her formula:

1. Set the date in the app.
2. Confirm the details with “it’s a date:”.
3. Exchange phone numbers the day before the date with this message
   • “In case you need to reach me tomorrow for anything, here’s my number. What’s yours?

According to Erika, “60% of dates no longer happen if you exchange numbers before you have set the time, date and location of the date because there is no more urgency and sometimes a false sense of urgency.”

Follow Erika Ettin on Instagram @ErikaEttin and sign up for her coaching programs at www.alittlenudge.com/coaching_d/!

DEAR DAMONA

Submit your questions on Instagram, Twitter, or Facebook and hear Damona’s answers live on a future all-Dear Damona episode!